cost efficiency
Save significant resources compared to phone and mail studies.
Speed
Benefit from quick responses and fast turnaround times.
Convenience
Let respondents participate at their convenience, ensuring higher response rates.
Automation
Streamline input, handling, analysis, and reporting for efficient data management.
Design
Integrate multimedia and custom features like recreating an existing online store.
accessibility
Broadband access isn't guaranteed and phone interviewing ensures representative sampling.
personal touch
Consumer get the personal touch of providing feedback to a real person rather than a computer.
Automated
Calling
Automate dialing, scheduling, and call recording dispositions to enhance productivity.
customization & innovation
Our in-house programming and technical staff ensure surveys are conducted to our requirements, while innovating methods to engage respondents.
Mixed Mode Interviewing
Sometimes the best way to collect the data you need is a not online OR phone, but both with a mixed mode methodology. We often find that the best results, especially with niche or rural audiences come from studies with an online survey as well as direct phone outreach.
When using mixed mode interviewing, projects benefit from the convenience, speed, and automation of online surveys as well as the accessibility and personal touch of phone data collection. Qlarity Access takes pride in our ability to combine the two methods to amplify the voices of each and every person and provide truly representative results for our clients to take action on.
