Case Study: Heavy-Duty Pickup Truck Recruitment Strategies

When a leading truck brand needed 300 interviews on non-diesel powertrain adoption, they hit a roadblock. Their internal team only secured 92 interviews, primarily missing the crucial commercial users.

Recruiting from niche markets can be challenging with a limited pool of participants. Qlarity Access stepped in, using targeted phone outreach and specialized networks to complete the remaining interviews while maintaining high quality.

Discover how our tailored recruitment approach achieved high response rates and valuable insights in this case study. Download your free copy today!